state of the lds music union: overall analysis

Overall analysis:

Of course we have made progress, but I forsee that the next ten years will be significantly more challenging for the LDS music industry. There will be increased demand, but it will be fulfilled more and more by several small companies rather than a large Deseret/Seagull conglomorate. And Deseret will fight back, trying to buy out the little guys as they become popular. I predict that the songwriting and arranging styles will have to undergo a major overhaul in the next decade, and that LDS consumers will start becoming more discriminating in their tastes, so LDS musicians will have to rise to the challenge of producing higher quality music for which the LDS consumer will willingly pay. Overall, our industry is suffering from piracy and divisions within, and I do not see that those problems will be easily solved in the next several years. However, some will succeed, and they will be the ones whose focus is on sharing the truth more than turning a profit.